The theme for Red Nose Day 2005 was 'Big Hair' and Comic Relief wanted a viral campaign to run prior to the event. I devised a flash game called 'Get Your Nits Out' based around the principles of the classic fair ground game Mole Hunt. You see it, you hit it.

I created the game concept and name, designed the characters and layout. I worked closely with an Action Script developer to animate the game, whilst overseeing the build of the leaderboard and send to a friend function.



The game gained a wide spread following with players from round the world posting high scores to the leaderboard. The campaign spread across the web and even made it on to Chris Moyles' radio show. It was shown on prime time BBC broadcasts and achieved a unprecedented viral spread.